Management InSites

Is Your Organizational Culture Prepared for COVID-19?

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  • Servicing Your Customers from a Distance During COVID-19 and Beyond

    When providing service for your company’s products is an integral part of your model, it can be challenging to adjust to a time when in-person contact is not only frowned upon, but even prohibited in certain parts of the world.

    June 18, 2020
  • In a COVID-19 World, It’s Not All Bad

    Since the world first encountered COVID-19 at the end of 2019, life for almost everyone has gotten more complicated. In order to avoid becoming infected with this potentially deadly disease, people have taken extreme measures to stay safe.

    June 18, 2020
  • Building Relationships During COVID-19

    As many salespeople know, travel restrictions and the need for physical distance due to the COVID-19 pandemic has meant reimagining what building and maintaining relationships looks like.

    June 18, 2020
  • Glossary – Documents Needed to Establish a U.S. Company

    Starting a company in the U.S. is a fairly quick and easy process. Normally, you can apply and have your company registered in less than a week. While easy, there are some things you should have in order to set yourself up for success.

    June 17, 2020
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Everyone agrees that COVID-19 is disrupting businesses in ways that will be felt for quite some time. What we consider “normal” working behaviors will shift. In particular, we see three issues that will drive how sales, marketing, and service will need to adapt to the new “normal”.

  1. Physical distance will remain an issue for some time
  2. There is a push to ramp up trends that were already taking place, such as:
    1. Virtual meetings
    2. E-documentation
    3. Ordering online
  3. Cyber security will become even more critical

What becomes clear is that companies that want to survive and thrive need to disrupt established routines and to adapt their organizational culture to the changed environment.

With this, it becomes increasingly clear that organizational culture will determine success. Illustrated below, you see how things like IT, knowledge transfer, employee autonomy, and views on innovation can set your company up for success or threaten to cripple you during this (or a similar) event.

2 4-way panels with text

But don’t despair. If you notice you have weaknesses, now is the time to focus on them, make changes, and ensure your company doesn’t just survive, but that it comes out stronger.