Glossary – Documents Needed to Establish a U.S. Company
Starting a company in the U.S. is a fairly quick and easy process. Normally, you can apply and have your company registered in less than a week. While easy, there are some things you should have in order to set yourself up for success.
Building Relationships During COVID-19
As many salespeople know, travel restrictions and the need for physical distance due to the COVID-19 pandemic has meant reimagining what building and maintaining relationships looks like.
In a COVID-19 World, It’s Not All Bad
Since the world first encountered COVID-19 at the end of 2019, life for almost everyone has gotten more complicated. In order to avoid becoming infected with this potentially deadly disease, people have taken extreme measures to stay safe.
Is Your Organizational Culture Prepared for COVID-19?
Everyone agrees that COVID-19 is disrupting businesses in ways that will be felt for quite some time. What we consider “normal” working behaviors will shift. In particular, we see three issues that will drive how sales, marketing, and service will need to adapt to the new “normal”.
Servicing Your Customers from a Distance During COVID-19 and Beyond
When providing service for your company’s products is an integral part of your model, it can be challenging to adjust to a time when in-person contact is not only frowned upon, but even prohibited in certain parts of the world.
Using Social Media to Drive Traffic to Your Website
Social media is a powerful and necessary tool that companies cannot ignore if they intend to grow sales and remain competitive in this day and age. Unfortunately, many professionals in charge of social media for their firm do not maximize the tool, and can potentially lose leads as a result.
What Makes a Good Social Media Strategy?
The decision to use social media as part of your overall marketing strategy is a vital one, considering how pervasive the outlet has become over the last several years.
Melissa Ratliff to Speak on International Career Panel
VP of Marketing at Management inSites, Melissa Ratliff, will be speaking on an International Career Panel on April 20, 2021.
Why “DIY Marketing” is a Growth Cap for Industrial Manufacturers
When a European manufacturer tried to cut costs by tasking their busy sales manager with DIY SEO, MI warned of the fierce U.S. digital landscape. By treating marketing as an administrative side-task rather than a revenue engine, the client remained effectively invisible to American buyers.