Management InSites

inSites

MI’s inSites provide U.S market advice for foreign companies operating in the U.S. market, with marketing, communications, and business solutions for optimal success.
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  • Order Entry – It’s All in the Details

    When processing a high volume of customer orders, it is not uncommon to go on autopilot. But autopilot is the exact opposite of what is needed when it comes to delivering a high-quality service to your client.

    September 23, 2020
  • Are You Using American Measurements in Your Literature?

    As you work to set up your U.S. subsidiary, don’t forget to take a look at your marketing materials and ensure they will engage your potential customers. It can be easy to forget how essential appropriate brochures and other collateral can be for your U.S. market entry success.

    September 14, 2020
  • Basic Best Practices for Accounting and Bookkeeping

    When it comes to accounting and bookkeeping, there isn’t much room for error. Keeping sloppy books is not only bad business, but it can also be expensive in the event of an audit. There are some missteps, though, of which even a good bookkeeper can be guilty.

    September 10, 2020
  • International Business Travel in the Time of COVID

    While the pandemic is far from over, the world has had to learn to proceed with business in this new state of normal. That has meant increasing precautions, sanitizing more, social distancing, working remotely, and managing new restrictions put in place by authorities.

    September 3, 2020

MI’s inSites, which are original articles that are written by MI management and staff, are updated often to ensure that we are covering timely topics. This U.S. market advice can help keep companies up-to-date on trends and global issues. To read how we have helped foreign companies operating in the U.S. market solve specific problems, head over to our Case Studies page. There we explore various issues – ranging from marketing and branding getting lost in translation, to distributor loyalty, to operational overload – and demonstrate how we helped our clients become successful.